Creig Lamb

Alumni, Senior Policy Analyst

Creig is a creative problem solver. He enjoys approaching complex policy challenges through both a qualitative and quantitative lens. Creig joins the Brookfield Institute for Innovation + Entrepreneurship as a Senior Policy Analyst and is committed to using his research to help strengthen Canada’s innovation and entrepreneurship ecosystem.

Creig has a background in urban policy and the creative industries. Prior to joining BII+E, Creig held research roles with Toronto Artscape and Economic Development and Culture at the City of Toronto where he worked to help improve the cultural and economic landscape of the city. Creig also worked for Public Works and Government Services Canada for several years designing and implementing communications strategies and materials.

Creig is passionate about the relationship between entrepreneurship, innovation and inclusive economic growth in Canada. He is also motivated to examine how government can develop partnerships and adopt innovative approaches to policy and program development. Some of Creig’s research areas of interest include: strategic procurement, venture capital, entrepreneurial skills development, the future of work and policy innovation.

Creig holds a Master of Public Policy from the University of Toronto and a Bachelor of Communications from the University of Ottawa.

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Mar 30, 2021

Using Statistic Canada's Canadian Survey on Business Conditions (CSBC), we analyzed business trends throughout the pandemic, such as remote work, online sales, and employment and skills demands
How are Canadian businesses adapting to the Pandemic?

Jul 14, 2020

It is important that Canada continues to explore models of financing for intangible-intensive firms to strengthen both the country’s post-pandemic recovery and the intangible economy overall.
Abstract illustration of staircase made of money on burgundy background.

Jun 25, 2020

Canadian firms have a long track record of lagging in technology adoption. However, COVID-19 presents an opportunity to accelerate digitization across sectors in response to economic challenges.
Photo of multicoloured code on screen.

May 14, 2020

The past has shown us that automation often accelerates during economic downturns. While Canada has previously lagged in tech adoption, now may be the time to catch up.
Automation, Accelerated: Will technology adoption amidst the pandemic leave Canada further behind?
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